Am I having a crisis of blogging conscience? I’m not sure.
I’m not even sure where to start with this post – my thoughts are jumbled and conflicting. I’ve been blogging for *goes to check* three years now (holy crap!) I’ve updated the layout of my blog in the last year or so and in the last few months I’ve tried to publish content on a more regular basis. See? There I go, calling it ‘content’ instead of just the ‘stuff I write’. I’ve asked a friend of mine, who is a graphic designer, to help me with a new blog header and she has already showed me the most brilliant ideas. And I’ve started reading more about SEO, how to increase the number of comments I get and how to get my stats booming. I’ve become hung up on stats and clicks.
There I said it, my dirty little secret is out.
Part of me thinks, why shouldn’t I want my blog to be successful. I want people to read what I write – that’s the whole point. But when I find myself going back over old posts to tweak keywords, titles, image caption and links in order to create an ‘evergreen post’ (I know! Vomit!) have I gone to far? Or is this just promoting my blog a bit better?
And why am I promoting my blog? Yes, I want more people to read and engage with what I write but I don’t make any money from this blog, nor do I see myself doing that in the future. So why have I become so caught up with improving my stats and emulating the big, beautiful blogs out there?
When choosing topics to write about am I prioritising those that I feel will get more click rather than just writing about what’s in my head or on my needles that day? Is there a chance that I’m alienating other like-minded bloggers by trying to be too flashy?
And do you know what? I’m not even sure all this extra effort is even paying off in terms of hits.
Should I just go back to writing about what I love? (I’m still writing about what I love but in a much more considered way.) Why am I blogging? And what’s the point? I’m not sure that I know the answer.
Ok, brain dump over, let’s hope I don’t hit delete rather than publishing. I’d love to hear what you think in the comments (because the narcissist in me craves your attention and comments, aaaggggghhhhhhh).